Pop culture icon David Bowie, at 66, is slowly unveiling his first album in 10 years, released through Columbia Records and his Iso Records label.

The video for the second single, “The Stars (Are Out Tonight),” from his 26th album “The Next Day,” stars himself and Tilda Swinton as a quaint, happily married suburban couple.

Scary-glam celebrities (played by androgynous models Saskia de Brauw and Andrej Pejić) soon move in next door to wreak havoc, and Norwegian model Iselin Steiro appears as a late 1970s era Bowie as a point of contrast.

Critics may whine that Bowie isn’t putting out the hard-hitting stuff he has in former years of megastardom, but the video is a testament to the man’s extraordinary powers of reinvention. It is inventive, symbolic of his mindset as an artist and visually interesting without coming off as a replication of his past.