Tailgating got a bit more glamorous on Saturday when Rent the Runway visited the University on its southern college campus tour.
“Everyone should feel like a princess for a day,” reads the motto for the New York-based online dress company.
The tailgate, which stopped by the Parade Ground before the LSU-Florida game, had a variety of dresses and categories, some of which included Halloween, holiday party, sorority formals and semi-formals, homecoming hits and “girl on a budget $50 and under.”
Rent the Runway buys dresses from designers at the designer’s price then rents the outfits out across the country to women for about 90 percent of the retail price.
The women could try on the dresses in a trailer to see if they liked them and could rent them online that day for $20 off, said Wendy Conley, Rent the Runway tour manager.
Inside the trailer were multiple phrases of the company scattered about like “play dress up” and “my closet is bigger than yours.”
The tailgate had a Ping-Pong table and corn sack toss, and those who signed up received a koozie or sunglasses.
For students who couldn’t make it to the tailgate Saturday, dresses can be viewed on the company’s website: renttherunway.com.
The dresses come in standardized sizes from each retailer and the company suggests orders for the dress be made early before the event, especially if it is a popular dress.
Orders can be made up to four months before the event and the dress will show up two days before the event. After the event, customers put the dress in the same bag given to them and ship it back out, without having to dry clean it, Conley said.
If something is wrong with the dress it can be returned or swapped out, no questions asked, Conley said.
Customers unsure of their size can order the exact same dress in two different sizes for the price of one.
The dresses on the website are also in stores so customers can try them on for size and see the price in stores to compare to the website.
Angel Best, an employee of Rent the Runway, said she loves working there because she can “turn frowns into smiles.”
Rent the Runway brings affordable fashion to campus
October 13, 2013