Less is more.
Short shorts are shrinking and fashionable men are invading campus as part of a new spring season trend.
These shorts are available in styles and colors from coral pink to neon green. They are meant to be a comfortable wear for the spring season.
Fashion design junior Eric Williams owns and rocks the shorts as part of his personal style. Williams said the “package-popping” shorts are more fun, flattering and flirty than regular shorts.
“The pair I own is a teal kind of color. It’s super short, but comfortable to walk in,” Williams said. “You can sleep in them.”
One brand of men’s short shorts, California company Chubbies, has become a popular business, according to founder Tom Montgomery.
Montgomery and his business partners met at Stanford University. Montgomery said the group was tired of looking for good-quality shorts. The men, nicknamed The Chubsters, viewed pants as a “necessary evil” and sought to create change.
Chubbies offers three types of shorts: Remember the ’80s, The Classics and The Staples, with each boasting a variety of color options.
“They are radical shorts with a different attitude,” Montgomery said. “They are extremely comfortable and aerodynamic.”
Montgomery said the shorts are made to be worn anywhere from a barbeque to a beach outing. The company’s sole focus is on the shorts and relating to customers.
“[The company] has been through a lot … but customers have been responding,” Montgomery said. “Feedback has been awesome with ridiculous commentary on Twitter.”
Chubbies seeks to engage customers and generate involvement through the website by posting content clients can view and generate.
“These shorts are not traditional,” Montgomery said. “We want to get people in that mindset.”
Short shorts for both men and women that are cut high in the inner thighs are prevalent this season. Dolce & Gabanna’s menswear collection for spring and summer included ornate short shorts. Louis Vuitton also debuted couture briefs for women and short shorts for men.
Sociology sophomore Ashleigh Guss and anthropology sophomore Tyrie DeSilva said attraction depends on the guy wearing the shorts.
Guss said she doubts she would like a guy who wears short shorts.
“It depends on their swag,” Guss said.
Williams said although shorts are currently in style, they will die out.
“As far as LSU trends, it will always be the same with the oversized T-shirts,” Williams said. “People keep adopting the same styles.”
Williams said fashion on campus is a platform to be different and not conform to what friends are wearing. He said wearing his shorts makes him feel like he’s doing his part to be different.
 
 
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Contact Raylea Barrow at [email protected]