A recently formed IT services firm named Ameritas Technologies has selected Baton Rouge as the location for its first software development center, creating 300 new jobs in the city in collaboration with the University. The company’s main objective is to bring the software development business back to home soil, said Brian Keane, CEO of Ameritas. “Our whole mission here is to help to bring software development jobs that should have never moved offshore back to the U.S.,” he said. Keane said Ameritas will create 300 jobs for the city during the first three years of operation – first hiring an experienced core and then recruiting entry-level candidates from LSU and other local universities.  The industry veteran said he chose Baton Rouge, specifically the Chase Tower South offices downtown, as Ameritas’ first location because of the city’s high quality of life, low living costs and the closeness to LSU and other universities. Part of Ameritas’ business model includes closely working with colleges to modify IT-related curriculum to be more relevant to America’s corporate needs. Additionally, a partnership with colleges provides Ameritas with a flow of fresh workers to fill jobs. Richard Koubek, dean of College of Engineering, said in an email that he looks forward to working with Ameritas and Keane. “This is an excellent opportunity for our students to work with a world class entrepreneur who is committed to creating IT jobs in the U.S.,” he wrote. Koubek also wrote that Ameritas locating in Baton Rouge means local internships and employment opportunities for University students, and he is pleased that Keane is willing to work with faculty to bring real world experiences into the classroom. Keane said the 300 new positions will also boost the economy in other areas like housing, restaurants and retail because new professionals working downtown means more spending. “We’re glad that Ameritas is joining the list of innovative technology companies establishing operations in Louisiana,” Gov. Bobby Jindal said in a news release. “These projects mean we’re creating more jobs of the future in Louisiana, so that our people can find truly rewarding career opportunities right here at home.” Keane said Baton Rouge’s downtown area has a lot of potential, and Ameritas’ business model is meant to helping to “revitalize the economic vibrancy of the city.” “Baton Rouge is a great place to get started and once this is up and running, and we’re successful, we’re looking to repeat this model,” Keane said.
 
—- Contact Ferris McDaniel at [email protected].