Students around the north side of campus won’t be going hungry.
Momma Goldberg’s Deli officially opened Monday in College Row, while, across the street, Chipotle Mexican Grill at Highland Road and State Street also had its soft opening Monday before its official opening today. Five Guys Burgers and Fries will open Thursday in the same building as Chipotle.
This Chipotle location is the first in Louisiana, with a second arriving soon in Metairie, La., branch manager Julie Morter told The Daily Reveille in early June.
With a strong foothold in Texas, Morter said the gourmet burrito and taco store hopes to see traffic from the University’s many Lone Star natives.
Momma Goldberg’s Deli adds to the sandwich and pita options in the area, running sandwiches through tabletop steamers before dressing them with toppings, explained franchise owner Michael Holland.
”We specialize in steam sandwiches, and we’re really doing something different than anybody else with that,” he said. “We operate with a bunch of tabletop commercial steamers – not like a press – put the whole sandwich in and dress it after it comes out of the steamer.”
Five Guys Burgers and Fries will serve gourmet burgers next to Chipotle. Location general manager Wes Jacob said he thinks this location will draw in a different clientele than the other Five Guys location off Corporate Boulevard, and – like Chipotle and Momma Goldberg’s – hopes to pull in all of the Northgate foot traffic, especially for football season.
”During the fall, this area is like a mini Times Square,” he said.
Though both Jacob and Holland have promoted their stores’ openings, they haven’t planned grand openings. Holland said Mama Goldberg’s held its soft opening for family and friends Sunday to let workers prepare for regular business.
”It was more for employees to get some reps before we went live to the public,” he said. “In the coming weeks we’ll be passing out coupons and having big news on Facebook and Twitter and running specials.”
Jacob explained Five Guys’ Thursday opening similarly. ”We usually don’t do a grand opening or anything like that – you don’t want to be so busy on your first day,” he said. “You want it to just build up over time.”
____ Contact Austen Krantz at [email protected]
Restaurants open in Northgate area
June 25, 2012