NEW ORLEANS (AP) — The Sugar Bowl and the Bowl Championship Series have extended their agreement through the 2014 bowl season.New Orleans will be the host of both the Sugar Bowl and the BCS Championship game in January 2012, the second time the city and bowl have “double-hosted.”In 2008, double-hosting brought over $400 million of economic impact to the city of New Orleans and state of Louisiana.Officials say the economic impact of the Sugar Bowl alone is annually over $150 million. Over the past decade, the organization has generated more than $1 billion for the state and local economies.The 2010 Sugar Bowl is the final game in the current agreement. It will be played on Friday, Jan. 1 and be televised by Fox.——Contact the Daily Reveille’s news staff at [email protected]
Sugar Bowl and BCS Extend Agreement – 5:40 p.m.
March 10, 2009