Chances are, you’re reading this column while waiting for your professor to start class.If not, you’re probably sitting in the Union or in a coffee shop, or in any one of the other places college students habitually haunt. But wherever you are, odds are certainly good that you’re not sitting on an easy chair in front of a fire sipping brandy.This problem is one of the hardest things a columnist — and anyone on The Daily Reveille staff — has to deal with. Our target audience, as a result of the environment we inhabit, is extremely intelligent: students and professors know their facts, and more importantly they know how to think. In addition, they’re generally reading our product in those little 15-minute gaps making up so much of college life, rather than painstakingly pondering the words and all their hidden subtext.In the words of my predecessor as Opinion Editor, Daniel Lumetta, “Our audience has incredibly high expectations matched only by its short attention span.”Those high expectations are sometimes hard to meet.The stereotype of an opinion columnist is an arrogant intellectual pontificating on political or social abstractions. In the big leagues, this is largely true; columnists for The New York Times or the The Atlantic Monthly may indeed be egotistical pundits, and not all of them deserve it.That being said, this description does not at all fit the Reveille staff.Our goal as a section is, above all, to be relevant to college students. Our goal is to write about the issues important to you, the student body. The reason an opinion section is even in the paper isn’t, as we’d like to think, because the people in it are smarter or more informed. We’re here to stir up discussion, and to make as many people on this campus talk about the issues that matter.Some things are obviously important. With budget cuts and massive health care reform constantly making headlines, plenty of issues need to be discussed. But it’s a wide, crazy world out there, and there’s no way this 13-person staff can know about everything that happens.To that end, your input is essential.We can try to guess what matters are important, and we can certainly write about what we think is important ourselves. But unless you give us your input, we’ll never really know what you want to hear.There are many ways to go about contacting us. First is our Web site. Visit lsureveille.com to view all the columns online, and use the comment section to tell us what you think. Whether you think a column is absolutely wonderful or absolute garbage, post a comment on the Web site. Letters to the editor are also greatly appreciated. If you take issue with a column, send in a letter to the editor — there is always space on our page for well-informed disagreement, and this campus is full of it.Whatever the venue you choose, make sure you let us know what you think.Speaking of different venues, the opinion section is adding another venue of communication — Twitter. Every individual columnist has an official account — follow us to see more opinions on material outside just the published columns.However you read our section, it is essential you make your opinions heard.The opinion section is primarily a forum. It should be student interest that determines what is discussed in this forum, and we will do our best to make sure it is.In short, the Reveille is your newspaper — the opinion section doubly so. So do your job, and help us to do ours — tell us how we’re doing. We’ll listen, I promise.Matthew Albright is a 20-year-old mass communication junior from Baton Rouge. Follow him on Twitter @TDR_malbright.————Contact Matthew Albright at [email protected]
Nietzsche is Dead: The Reveille is your newspaper – do your part
August 22, 2009