Voodoo festival-goers have the chance to quench their thirst with 1893, a new and refreshing beverage by Pepsi-Cola.
Available in two flavors, original cola and ginger cola, 1893 brings together Pepsi’s premium ingredients and expertise from their century-long career, resulting in a unique and unexpected cola experience.
The original cola puts on a bold spin on the familiar Pepsi. The ginger cola, flavored with ginger and other natural ingredients, is being marketed as a premium cola. They’re made with kola nut extract, sparkling water and real sugar.
The drinks combine Pepsi’s original roots and its natural ingredients, said Live Nation senior account manager Catie Gehl. The 1893 Tasting Lounge, located near the Le Pleur Stage, also offers cocktails and hot sauce tastings.
The 1893 Ginger and Mint Julep Remix combines ginger, whiskey and mint. The 1893 Original Vanilla boasts vodka, vanilla and cinnamon. Singles went for $9 and doubles for $15.
Created in part by bartenders and mixologists, the drinks really “mix well” and make for a “great cocktail,” Gehl said. With day two of the festival under our belts, the Tasting Lounge has really taken off. Festival-goers were lined up to sample the colas, cocktails and sauces.
“At Voodoo, we wanted to tie in the extra mixology component to showcase the soda, and we wanted to have a local New Orleans flair, which is where the hot sauce comes in,” Gehl said.
Pepsi is known for the tagline, “big bold flavor,” which plays into the hot sauce. Each of the sauces available were made right here in Louisiana.
The lounge showcased a variety of flavors, including smokey and hot varieties. The smokey sauce, made with chipotle and red habanero peppers, also incorporated carrots, onion, lime and vinegar. The hot sauce, described as pepper palace heat, included aged red peppers and distilled vinegar.
1893 food trucks could be spotted throughout the summer, offering samples throughout the area. The 1893 line is on shelves in select stores, but accessibility is constantly increasing.
Right now, the brand is at 70 percent distribution in supermarkets, with some New Orleans stores carrying the products. Gehl said Pepsi hopes to bring the 1893 line to more local restaurants and bars.
In addition to the food and drink samples, the lounge doubles as a meeting place and charging station. Attendees are free to mingle with other guests, chat with their Voodoo crew and pick up free sunglasses, some shiny and some with a woodsy look, courtesy of 1893.
The lounge had an eclectic, modern vibe with barrels serving as tables and wooden beams throughout the tent. Attendees are able to make themselves at home and feel comfortable in an aesthetically pleasing environment.
“People are liking it and responding well,” Gehl said. “I think it’s a very natural thing, especially to have in this environment.”
Available in two flavors, original cola and ginger cola, 1893 brings together Pepsi’s premium ingredients and expertise from their century-long career, resulting in a unique and unexpected cola experience.
The original cola puts on a bold spin on the familiar Pepsi. The ginger cola, flavored with ginger and other natural ingredients, is being marketed as a premium cola. They’re made with kola nut extract, sparkling water and real sugar.
The drinks combine Pepsi’s original roots and its natural ingredients, said Live Nation senior account manager Catie Gehl. The 1893 Tasting Lounge, located near the Le Pleur Stage, also offers cocktails and hot sauce tastings.
The 1893 Ginger and Mint Julep Remix combines ginger, whiskey and mint. The 1893 Original Vanilla boasts vodka, vanilla and cinnamon. Singles went for $9 and doubles for $15.
Created in part by bartenders and mixologists, the drinks really “mix well” and make for a “great cocktail,” Gehl said. With day two of the festival under our belts, the Tasting Lounge has really taken off. Festival-goers were lined up to sample the colas, cocktails and sauces.
“At Voodoo, we wanted to tie in the extra mixology component to showcase the soda, and we wanted to have a local New Orleans flair, which is where the hot sauce comes in,” Gehl said.
Pepsi is known for the tagline, “big bold flavor,” which plays into the hot sauce. Each of the sauces available were made right here in Louisiana.
The lounge showcased a variety of flavors, including smokey and hot varieties. The smokey sauce, made with chipotle and red habanero peppers, also incorporated carrots, onion, lime and vinegar. The hot sauce, described as pepper palace heat, included aged red peppers and distilled vinegar.
1893 food trucks could be spotted throughout the summer, offering samples throughout the area. The 1893 line is on shelves in select stores, but accessibility is constantly increasing.
Right now, the brand is at 70 percent distribution in supermarkets, with some New Orleans stores carrying the products. Gehl said Pepsi hopes to bring the 1893 line to more local restaurants and bars.
In addition to the food and drink samples, the lounge doubles as a meeting place and charging station. Attendees are free to mingle with other guests, chat with their Voodoo crew and pick up free sunglasses, some shiny and some with a woodsy look, courtesy of 1893.
The lounge had an eclectic, modern vibe with barrels serving as tables and wooden beams throughout the tent. Attendees are able to make themselves at home and feel comfortable in an aesthetically pleasing environment.
“People are liking it and responding well,” Gehl said. “I think it’s a very natural thing, especially to have in this environment.”
