RALEIGH, N.C. (AP) — North Carolina State University wants to be the only Wolfpack prowling the lucrative world of college merchandising and licensing, a goal that has put it at odds with Loyola University in New Orleans, which boasts a Wolfpack of its own.
Last month, N.C. State sent a letter to the Catholic school asserting its legal right to the name and logo, which the Raleigh institution registered with the federal government in 1983, the year Jim Valvano coached the “Cardiac Pack” to an improbable championship in the NCAA tournament.
N.C. State isn’t threatening a lawsuit, and so far the two schools have only engaged in preliminary talks.
Both sides say they’re optimistic of reaching a mutually satisfactory solution, but NCSU’s desire to be the only Wolfpack in town is in no doubt.
“Just like with any company, when people hear the name ‘Wolfpack,’ we want them to associate that with N.C. State,” said Shawn Troxler, assistant general counsel for the university.
Right now, there doesn’t seem to be much danger of anyone confusing the two athletic programs.
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NCAA: NC State wants to be only Wolfpack
March 27, 2011