Mark Zuckerberg is definitely one of those guys.
He’s one of those guys who says when the going gets good, it’s got to get better.
In a column I wrote earlier this month on networking, I highlighted him as a prominent college dropout who portrayed an excellent knack for solving problems before the masses even realized the problem.
But what if guys like this can’t help but keep their hands dipped into these projects for too long, developing and progressing a problem solved long ago? Changing their brainchild so much it becomes an annoyance in itself?
Networking, Mark. Staying connected with friends through pictures, videos and messages. That’s all we wanted.
In reality, even that is sometimes too much, as Facebook has become the primary study distraction and the greatest functioning time waster of all time.
With the likes of Instagram, Twitter and Vine, all I want to do on Facebook is stare at the screen and scroll.
But the multibillion-dollar corporation cannot possibly remain stagnant during the rat race with the fastest-paced evolution that is the world’s technology sector.
So Zuckerberg has added every ounce of demographic and personal customization of every user to the point that we now have a search engine that will really make you scratch your head.
The “Graph Search,” as it is called, opens the floodgates to virtually any type of search you wish to run on your friends.
Who likes “The Walking Dead”? Found it. What pictures has said friend liked as a Facebook user? Yes, here, view all of them. Photos before 1990 featuring my friends in Seattle with dogs? Sure, you should want and be able to see this.
The beta testing has not been implemented across the Facebook grid for every user just yet, but if you find yourself yearning to step up your creeping game or gawk at the endless possibilities, you can join the “waiting list.”
This is where the lines get muddled and hazy for me.
As of now, I can choose whether I want access to this unique search engine.
But I still have virtually no control over what users can search about me or my friends, regardless of if I am using the search engine.
What if I (and I do) think it is creepy that all of this stockpiled and buried information can now be brought back to life?
God forbid I liked a Saints photo at any point in my life, and now someone sees this and believes me to harbor the same irrational beliefs as the Black and Gold’s finest.
I’m sure somewhere along the lines, deep in the terms and conditions agreement, I’m bound to this fate.
But the fact remains. The beta graph search is the ultimate stalking paradise, and it’s a bit much.
And Mark, not all of us are for it.
