Consistency defines Lovedrug’s fourth studio album, “Wild Blood.” Though lead singer Michael Shepard flattens his “S”s to the point of irritating quasi-lisp status, his vocal quirks mostly add charm and originality to the alternative tracks. Playful guitar notes and chord combinations lend the album a throwback flavor reminiscent of the grunge age, which could appeal to some and throw others off. This style testifies to the band’s 10 years of experience in music making and can appeal to multiple generations of rock fans. There is power here, in the adherence to traditional instrumental values, in the thought-out lyrics and in the updated and understated style. From the first track to the last, “Wild Blood,” steadily churns through entertaining songs, but it may fail to excite listeners who crave a more epic or revolutionary rock album.
Grade: B
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Contact Morgan Searles at [email protected]
RevRanks: Lovedrug, “Wild Blood”
March 8, 2012